07 11 / 2011
VANCOUVER FASHION WEEK PARTNERS WITH KARMA EXCHANGE
AND FAMED CANADIAN ARTIST PAMELA MASIK FOR CHARITABLE CAUSE
Karma Exchange and artist Pamela Masik announce their partnership with Vancouver Fashion Week
to benefit local non-profit Create Change during VFW Spring/Summer 2012 shows
VANCOUVER, BRITISH COLUMBIA –Karma Exchange, Vancouver’s newest social enterprise, is proud to partner with Canadian artist Pamela Masik and Vancouver Fashion Week to benefit Create Change, a local non-profit that provides people in Ghana with access to education and clean water.
Vancouver Fashion Week 2011, produced by Jamal Abdourahman, has generously donated 200 day-passes (worth $75 each) to Karma Exchange. These will be sold at a reduced rate of $35 online at www.karmaexchange.com.
The profits from this sale will go to support “Vancouver Fashion Week Girls’ Education Project”, which will help girls in Africa attend high school so they, in turn, can assist their families to climb out of poverty. In addition, a “Karma Drink” will be available for purchase during the FMA-hosted VIP Opening Gala and throughout Vancouver Fashion Week with partial proceeds benefiting Karma Exchange.
Vancouver Fashion Week will take place at the magnificent Masik Studios, ensuring it will not simply be an event, but an experience. The VIP Opening Gala, hosted by locally-produced TV show FMA (www.fmaweekly.com) and its creator Andy Chu, will showcase a live collaborative performance featuring Pamela Masik and Vancouver-based musician Jagua. Masik believes the resulting multi-disciplinary duet will “celebrate the idea of merging different forms of art to create one united voice”. Masik will be donating 50% of the profits from the sale of three paintings to her own Karma Exchange project. An activist for women’s empowerment, Masik partnered with Karma Exchange in order to empower young girls to fulfill their potential and to break the insidious cycle of poverty.
“FMA has been a long-time supporter of Pamela Masik, and local and international philanthropic endeavours,” says FMA Creator and Executive Producer Andy Chu. I feel that by hosting the Opening Gala for Vancouver Fashion Week, FMA helps provide Karma Exchange with an excellent opportunity to promote its great work!”.
Vancouver Fashion Week runs November 2-6 at Masik Studios (145 W 2nd Ave) in Vancouver.
Media inquiries please contact:
Steven Schelling for Karma Exchange